ConsumeLess Advisors

What is a ConsumeLess Advisor?

ConsumeLess Advisors is a brand new actor in the tourism value chain at a local level that aspires to help businesses and organisations reduce their environmental impact while improving efficiency and sustainability.

These advisors work closely with hospitality and tourism-related businesses to adopt eco-friendly practices that conserve essential resources such as water and energy, reduce waste, and promote sustainable tourism.

What issue do they target?

The tourism community contributes a significant share of carbon emissions, which accounts for 8% globally. Nevertheless, the majority of service providers in tourist destinations comprise micro-enterprises and local owners that combat an array of obstacles and difficulties in acting upon change. These obstacles can be outlined by a sense of “difficulty” and “unfamiliarity” regarding how to put in practice sustainability, climate change mitigation or natural resources preservation. To overcome these obstacles touristic industries need to gain access to tangible guidance on bearing sustainable practices and get educated in effective tools that will foster the development of sustainable strategies. 

What is their role?

They act as the ambassadors of the green transition in tourism. Therein they are experts in developing new skills in tourism local communities, fostering a circular economy, and optimal use of resources like water and energy. They are the consultants of the tourism businesses who equip them with a practical understanding of sustainability and the measures needed to undertake it. Besides, they assist tourist facilities with making responsible decisions to offer products and services that reflect natural resources’ preservation considering sustainability. 

Who can be a ConsumeLess Advisor?

The ConsumeLess Advisors, compile different profiles and diverse professional and educational backgrounds. There is no specific level of qualification or background.


Nevertheless, they are both the educators and the advocators of green transition, which entails they are trained initially on their own. To engage in such an advisory role, these groups should benefit from the Training Modules for the ConsumeLess Advisors that have been developed within the WITH4LESS partnership. 

Delve into the ConsumeLess Advisors’ categories to match your profile:

  • Employed or unemployed adults interested in working towards the Sustainability of Tourism
  • Employees and Managers of tourism and hospitality businesses.
  • Undergraduate, Graduate or Postgraduate Students.
  • Employees of Local authorities, companies and NGOs involved in tourism and environmental protection.
  • Academics teaching or researching in Tourism.
  • Young People (NEET*, or others) who want to invest in tourism or sustainability areas.

How to Become a ConsumeLess Advisor?

Becoming a ConsumeLess Advisor is an opportunity to drive change in the tourism sector while gaining valuable expertise in sustainability. Here’s how you can join this movement:

  1. Start with the online Training Modules 🖥️
    Enroll in the WITH4LESS Online Course (MOOC)—a free, interactive learning program designed to equip you with the fundamental knowledge of sustainable tourism, resource efficiency, and best practices. This self-paced course is the first step in your journey toward becoming a ConsumeLess Advisor.
  2. Participate in the International Training in Greece 🇬🇷
    After completing the MOOC, selected participants will have the opportunity to join the International ConsumeLess Advisor Training in April in Greece. This hands-on experience will provide in-depth knowledge, practical skills, and direct interaction with sustainability experts and tourism businesses.
  3. Get Certified & Engage in ConsumeLess Advisors Community 🌱
    Upon completion of the training, you will be recognized as a ConsumeLess Advisor and will be ready to assist businesses in implementing sustainable solutions, reducing their environmental impact, and promoting responsible tourism.

 

🚀 Ready to take the first step?

👉 Enroll on the MOOC Now

To learn more about the role of the ConsumeLess Advisors but also the roles of the tourism businesses, travellers as well as the decision-makers, refer to the ConsumeLess Advisor HANDBOOK in the dedicated Handbook section.